I design experience that
lead the users to meet real value of the product

Hi, I’m Sooha.
I didn’t start my career thinking I would become a product designer. I studied visual communication design in Korea, later learned web and mobile development in Canada, and worked across web design, e-commerce, retail operations, and client-based projects. Looking back, my path has always been shaped by a curiosity about how people experience and respond to different products and services.
That curiosity continues to shape how I design today. I’m especially interested in how interaction, feedback, and small design decisions can influence user behavior and create meaningful, everyday value in digital products.
SOOHA KIM
Product Designer with 5+ years across B2B, e-commerce, and consumer products. I connect UX decisions to business outcomes and bring structure to ambiguous problems.
EDUCATION
Visual Communication Design,
Web and Mobile App Development
BASED IN
Vancouver, Canada
Product UX Digital
